Our 7 step process to maximize your service revenues:

1. Data enrichment. Encover provides proprietary cleansing, matching and data enrichment capabilities to transform disparate data sets from manufacturers, partners and distributors into actionable service quotes. With our Collaborative Partner Platform, resellers can easily upload their customer contact information into a secure, trusted environment. We leverage that data to enhance the sales process – all without compromising the security of the resellers' IP.
2. Marketing & sales strategy definition. Our marketing professionals develop a comprehensive installed base "heat map", identifying segments with the highest propensity for contract purchase, including attach, warranty expirations, renewals, uncovered equipment and technology refresh. We work with you to develop and execute marketing and sales campaigns that leverage the most effective sales resources across each unique segment.
3. Comprehensive sales forecasting. We build a detailed forecast and drive the team to our agreed-upon quota, and we are held accountable for results. Every day, you know exactly where you stand against your goals for the month, quarter and year.
4. Segment-optimized tactics. We define, build and drive segment-specific sales tactics, combining email, direct mail and outbound sales that is customized for the unique aspects of each segment. Encover's state-of-the-art technology identifies opportunities, builds valid service quotes based on your pricing rules, presents them to your partners or the most appropriate sales resources, and helps guide campaign execution.
5. Professional telesales. Encover service sales professionals are trained, managed and compensated to drive results. They work directly with your channel partners, as well as end-customers, to ensure each service opportunity is pursued effectively. With each opportunity, our sales reps are trained to upsell service plans, promote multi-year agreements, and identify and close cross-sell opportunities.
6. Closed-loop performance tracking. We monitor all key performance indicators and provide detailed analyses of pipeline, bookings, conversion rates, no-sale reasons, etc… segmented by product, type of coverage, customer vertical and many other relevant attributes.
7. Actionable market intelligence. Quarterly, we synthesize and present our results and provide strategic insight and suggestions to address perceptions of your products and service offerings in the market, as well as pricing, packaging and other service-related policies. All are designed to drive your long-term profitable growth.

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